5 Questions With Justin Vocalist, CEO & Co-Founder Of Caliper Foods

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Justin Vocalist


CALIPER FOODS

Warren Bobrow=WB: Please tell me where you are from? What was your influence with marijuana? How did you discover the recovery homes?

Justin Vocalist=JS: I grew up in a residential area of Detroit, Michigan and went to school in Ann Arbor, so marijuana was constantly around. As I have actually gotten older, I can get a hangover just by looking at beer, so THC feels like a healthier option.

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WB: Please tell me about your business? What do they produce? Is it noted with the FDA? What are your thoughts on preconceptions in marijuana?

JS: Caliper Foods is a consumer-packaged items business that produces safe and standardized hemp-derived soluble cannabinoids for both customers and makers alike. Our core product for consumers is Caliper CBD, a single-dose package of specifically 20 mg of CBD suspended in clean-label, zero-calorie dissolvable powder. Caliper’s B2B arm, Caliper Ingredients, offers a suite of application-specific formulations of soluble, hemp-derived cannabinoids tuned to a range of damp and dry food systems and supported by extensive rack stability trials and pharmacokinetic studies. Lastly, our sister company, Stillwater Brands, produces comparable products to THC consumers in Colorado. They use a dissolvable powder called Ripple, a suite of gummies, and a soon-to-launch line of QuickSticks that dissolve right on your tongue.

As a business, we differentiate ourselves through our viewpoint. Till the FDA accepts duty for managing CBD items as foods or supplements and holds producers liable for following GMPs and corroborating claims, consumers will stay at danger.

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When we first started this company back in 2014, my grandmother– someone who adamantly didn’t “do drugs”– asked me for a pot brownie, not because she wanted to get high however because she desired to feel better.

WB: What are your 6 and twelve-month objectives?

JS: Our six-month goal is to get federal policy and oversight for non-drug CBD items. Today, nearly 20 million Americans consume CBD products daily, and not one of those items is made with oversight for food safety, quality control, or claims substantiation.

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Our twelve-month objective is to get our CBD items onto mass-market retail shelves beyond natural grocers, which depends on federal guideline. We ‘d likewise like to see the market emerge from today’s “anything goes” dynamic where people claim all sorts of crazy things about their items.

On the Stillwater Brands side, we want to open a 2nd state this year – more than likely Massachusetts, Illinois, or Michigan. The barriers are mostly administrative, but supply chains are also a factor to consider. It’s hard to find extracts that satisfy our quality standards in nascent markets, so we need to do some work to figure that out. We’ve done it prior to however, and I’m confident we can do it again.

WB: What is your preferred food memory from your youth? Do you cook? Have you ever cooked a grandparent’s dish? If yes, what was it? JS: My grandma worked at Hudson’s when I was maturing, and she used to shower me with the Frango mint chocolates she sold there. Our Ripple Relief QuickStick is mint chocolate flavored, and every time I attempt it, I’m transferred back to her sofa.

I didn’t mature cooking. My mommy is an excellent cook, but it never ever really considered me. Given that my spouse and I had our child and moved into a house, we’ve been learning how to prepare. Luckily, we deal with a great deal of great cooks who are happy to share dishes and suggestions. I believe in a year or two we’ll be ready to try my mother’s brisket, but for now we avoid the more complicated dishes. That stated, my wife is a great baker. Thanks to her, shelter-in-place has actually been remarkably delicious.

WB: What is your enthusiasm?

JS: Professionally, my enthusiasm is consistency. It’s much easier to claim a product is consistent than to produce a product that is constant, specifically when you’re talking about plant-derived substances like CBD.

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